ASOS Customer Denim Jacket Instagram Prize Draw | Terms & Conditions | ASOS



What You Need To Know:

We love running promotions for you guys and we want to be as clear as possible on how you enter and the prize is drawn. Please read the nuts and bolts below and if you’ve still got any questions just contact

1.We know that there are ASOS lovers all around the world, but this promotion is only open residents of Europe, US, Australia and New Zealand who are aged 18 or over. So that we are completely fair, anyone professionally connected to ASOS or Lot, Stock & Barrel are not allowed to enter.

2. You don’t have to buy anything to take part in this promotion but you do need your own active Instagram account and access to the internet.

3.Promotion Period: You can enter this promotion 12:00 BST on 27th April 2017 until 23.59 BST on 30th April 2017 - so keep your eye on that watch!

4.To Enter: Entering this promotion is simple, just log on to your own Instagram account (or create one for free) and follow @asos (if you don’t already). Then like and comment under the custom denim jacket promotional post on @asos with what you would like embroidered on the jacket.


5.You will need to continue to follow @asos after the end of the Promotion Period so that we can contact you if you are selected as a winner.

6.Sorry, but you may only enter once during the Promotion Period. If you do happen to enter multiple times, we’ll count your first entry but any others will be ignored.

7.The Prize: Five winners will each win 1x unisex customised denim jacket from Lot, Stock & Barrel. See  for details of the jacket before it has been customised.

8.Further Prize Details:

  1. Jackets are available in the following sizes S, M, L & XL. If the winner’s chosen size is unavailable, the winner will receive the next best size available.
  2. Winners will be able to select the name they want customised onto the jacket when they are notified as being a winner.
  3. The customisation will be on the top back panel of the jacket and can be up to a maximum of 10 characters.
  4. Jackets cannot be returned or exchanged once made and sent to winners’ postal addresses unless the jacket is defective.
  5. All customisation requests are subject to Moderation (see clause 12).

9.Winner Selection: So that you know we’ve selected our winners fairly from all the valid entries we receive in accordance with these terms and conditions, the random draw will be carried out by an independent promotional verification service and will take place within 2 working days of the end of the Promotion Period.

10.Contacting the Winners: We’ll contact the winners via a direct message on Instagram within 3 working days after the draw. If you are one of our lucky winners, you must respond to us within 7 days otherwise the prize will be awarded to a reserve winner.

11.If you are one of our lucky winners, we’ll try and send you your prize as soon as we can - and within no more than 60 days from you notifying us of the name you want customised on the jacket and your address to post it to.

12.Moderation: We can’t accept any entries or customisation requests which we think:

  1. Contain any content that is likely to be considered offensive by us or could reflect negatively the name, reputation, or goodwill of ASOS or any brand partner;
  2. Include trademarks, logos, or copyrighted material not owned by you or used without the right holder's prior written permission (including famous names, company names, etc.);
  3. Defames, misrepresents, or insults other people or companies, including, but not limited to ASOS (including its partners); or
  4. Promotes any political agenda.

13.We’re sorry but you can’t transfer a prize to someone else or exchange it for a cash alternative.

14.If, for reasons we can’t control, the prize is no longer available, we’ll offer you an alternative prize which we hope you’ll still love but which will definitely be of equal or greater value.

The Legals and Other Bits

No one likes the small print, but we need to let you know about some other important stuff too and make you feel comfortable that we run our promotions properly, fairly (and legally!):

15.Data Privacy:  We care a lot about the security of your personal data and it will be held in accordance with our Privacy Policy here: and will only be used for the purposes of this promotion.


16.For French Residents: Pursuant to French law pertaining to the data collection and processing, you have a right of access to, modification and withdrawal of your personal data. You also have a right to oppose such collection of your personal data under certain circumstances. To exercise such right, please write to us at our address. The data controller and data recipient is ASOS. Your data will not be transferred outside the European Union.

17.We believe in fair play. Bulk entries made from trade, consumer groups, syndicates or third parties will not be accepted and we will not accept cheating in any form including the use of macros or other automated means of entry, masking your identity by manipulating IP addresses, using identities other than your own and any other behaviour that falls outside the spirit of the promotion. If you’re found to be cheating, you will be excluded. 

18.Whilst we’re running this promotion on their platform, this promotion is in no way sponsored, endorsed or administered by, or associated with Instagram. You are providing your information to ASOS and not to Instagram.

19.Unfortunately, if you suffer any loss or damage that arises out of or in connection with the prize draw or prize itself (whether in contract, tort (including (without limitation) negligence), statutory duty or otherwise) ASOS or Instagram won’t be liable for this. 

20.If this promotion can’t run properly because of fraud, tampering, technical errors or anything else that is beyond our control which affects the running, administration, security or fairness of this promotion, we reserve the right to disqualify any person involved. We will also have the right to cancel, modify or suspend the promotion.

21.The winners are liable for any relevant taxes applicable in order to legally claim their prize.

22.By entering you confirm that you have read and agree to these terms and conditions.

23.If someone or something tampers with this promotion in some way whether by fraud, technical failures, system errors or other issues, including any such failure which is within the control of ASOS or its agencies, ASOS and its agencies will not be responsible if the Promotion or the prize event not being capable of running as planned or for the non-inclusion of entries. Proof of submission of entry is not proof of receipt of entry.

24.In the event of any dispute our decision is final.

25.If you want to know who won you can send an email to quoting “ASOS Custom Denim Jacket WL” in the subject title for two months after the end of the promotion period.

26.These terms and conditions are governed by English Law and shall be subject to the exclusive jurisdiction of the English Courts.

Promoter: Limited, Greater London House, Hampstead Road, London NW1 7FB England.

© Copyright PromoVeritas Ltd 2017.  All rights reserved.

  1. This document has been created for a specific promotion.  If used for a different promotion it could result in terms that are not fit for purpose.
  2. Unauthorised copying of this document is whole or in part will constitute an infringement of copyright.
  3. Changes made to the Terms and Conditions will not be legally valid unless agreed in writing by PromoVeritas.  It is the responsibility of the Client to inform PromoVeritas of any such changes, as this may affect the legality, operation and delivery of the promotion.